New Version of Clarabridge to Take Businesses By Storm

December 10, 2012

The customer experience is more vital than ever because of real-time technologies and social media capabilities. Customers have the power to influence more than ever and businesses have the power to analyze and use this information for their benefit.Destination CRM reported on a new version of a top solution for Customer Experience Management in “Clarabridge Launches 5.5.”

This updated version of Clarabridge allows organizations to have a comprehensive collection and analysis of customer feedback data and it can be shared across the enterprise.

Sid Banerjee, CEO of Clarabridge said in a statement:

“We recognize that solving today’s customer experience challenges requires intelligently delivering customer experience to every business stakeholder, including the customer. The latest release of Clarabridge 5.5 revolutionizes the way companies engage with customers in real time. Regardless of how a customer reaches out to a business, through social media, email, or a different method of communication, Clarabridge 5.5 empowers companies to drive new levels of customer engagement, loyalty and retention.”

Expect more connectors, enhanced analytics and extended language capabilities in Clarabridge 5.5. We will expect to see many enterprise organizations benefit from this new technology.

Megan Feil, December 10, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

Presidential Debates Meets Match with Semantic Analysis

December 10, 2012

Literary analysis meets big data analytics in the context of US politics. It’s a wild world we live in, but an important press release published by the Italian firm Expert System discussed the results of analysis on the language of the US presidential debates. “Obama Vs. Romney on Language: The Three Debates” breaks down the rhetoric into information on most used words and more.

Semantic and linguistic analysis was conducted by Expert System using the Cogito semantic platform to find that Romney used literally more words than Obama amounting to 14% percent more. As for word choice, Romney went for concepts with taxes, plans, programs, job, and America featured prominently. Obama’s most frequently used concept words were business and labor, but he was most often heard uttering the action verbs of do and make.

The article quoted Luca Scagliarini, VP Strategy & Business Development, Expert System:

“The upcoming elections in the U.S. have resulted in some very interesting analysis. This analysis focused only on the topics and concepts mentioned by the candidates, and while it is by no means a predictor, we believe that the semantic analysis of content will help anyone better understand and deal more effectively with any type of information.”

Obviously there would be no predictive value to this system. Knowing which words were mentioned more often than others by each candidate simply helps to inform voters about rhetoric, the impact of word choices and any potential values that could be extrapolated from this information.

Megan Feil, December 10, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

Interesting Software Companies in Indiana List Features Megaputer

December 8, 2012

Recently we stumbled across an interesting site with lists of software companies all over the world. All lists are created based on location and narrowing in on the alphabetical list in Indiana, we saw Megaputer Intelligence listed as 114. While there are hordes of technology vendors offering similar solutions, Megaputer provides a single, intuitive package with PolyAnalyst.

Megaputer has stuck out in the industry as a great way to simplify analytics with their data and text mining solutions. Both structured and unstructured data are churned through PolyAnalyst. Knowledge, insights and opportunities are turned out on the other side and in the hands of decision-makers.

We learned about the following benefits after exploring more about Megaputer:

“-Empowers data analysts to create multi-step data analysis scenarios and report templates for decision makers through a simple drag-and-drop interface

-Presents insights derived from data modeling to business users in the form of easy to understand reports, thus enabling them to make more informed decisions.”

Essentially, PolyAnalyst covers the complete data analysis process from ETL and integration to data modeling and reporting. A comprehensive selection of algorithms for automated analysis of text and structured data is also a hallmark feature of this technology.

Megan Feil, December 08, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

Exclusive Interview with the CTO of Cybertap

December 4, 2012

Cybertap is a company which pushes beyond key word search. The firm’s technology permits a different type of information retrieval.

In an exclusive interview with ArnoldIT, Cybertap revealed that hidden within the network traffic are malicious attacks, personal and medical information leaks, and insider theft of intellectual property and financial information. Cybertap’s clients use Recon to keep tabs on the good and the bad being done on their networks and who’s doing it, so that they can take the proper actions to mitigate any damage and bring the individuals to account.

Dr. Russ Couturier, Chief Technology Officer of Cybertap, recently granted an exclusive interview to the Arnold Information Technology Search Wizards Speak series to discuss Cybertap Recon, a product that applies big data analytics to captured network traffic to give organizations unparalleled visibility into what is transpiring both on and to their networks.

Until recently, the firm’s technology was available to niche markets. However, due to the growing demand to identify potentially improper actions, Cybertap has introduced its technology to organizations engaged in fraud detection and related disciplines. The Cybertap system facilitates information analysis in financial services, health care, and competitive intelligence.

Dr. Couturier said:

Recon is able to decrease risk and improve your situational awareness by decreasing the time to resolution of a cyber event and by improving your knowledge of what happened during a cyber event. We are incorporating big data analysis techniques to reduce the meaningless data and quantify the meaningful information using categorization, semantic, and sentiment tools,” Couturier said. “Recon presents the information as it was originally seen so analysts can follow conversations and threads in context.

The firm’s system processes content, embedded files, attachments, attributes, network protocol data, metadata, and entities. Developers incorporated semantic analysis tools to “roll-up” large volumes of data into what they call “themes” and “topics.” This aggregation enables researchers to more quickly decide whether information is relevant.

He added:

Mash ups and data fusion are crucial when dealing with big data. You can search, visualize, link, and reconstruct exactly what happened from the primary source and reduce investigation times by hours or days.

Cybertap is one of a handful of content processing firms taking findability to a new level of utility. The firm’s system combines next-generation methods with a search box and visualization to provide unique insights into information processed by the Cybertap system. The full text of the interview is available at www.arnoldit.com/search-wizards-speak/cybertap.html.

Cybertap LLC’s vision is to integrate the best-of-breed cyber forensics, analysis, and security technologies. Cybertap serves all markets requiring solutions next generation data analysis tools including: federal government markets, both civilian and Department of Defense agencies; commercial markets; and state and local governments. The privately held company has offices located in Vienna, Virginia; Englewood, Colorado and Palmer, Massachusetts.

The system is important because it underscores the opportunities for innovators in information retrieval and analysis. Cybertap combines search with a range of functions which allow a combination of alerting, discovering, and finding. In my experience, few products offer this type of pragmatic insight without the costs and complexities of traditional systems built by cobbling together different vendors’ products.

Search Wizards Speak is the largest collection of interviews with innovators and developers working in search and content processing. An index to the more than 60 interviews is available at http://www.arnoldit.com/search-wizards-speak/.

Additional information about Cybertap LLC is available at http://www.cybertapllc.com.

Stephen E Arnold, December 4, 2012

Organizations See ROI with Big Data Solutions Focused On Information Delivery

December 3, 2012

Much money is expected to come from big data in terms of the vendors profiting from technological solutions to allow companies to utilize big data. Additionally, there are the firms extracting useful insights from big data who hope to gain huge ROI. Forbes points out that ROI is key in “Spending Wisely on a Big Data Strategy.”

Some organizations fall into the trap of throwing money at anything related to big data without looking fundamentally at the resources they currently have on hand and where to need to extend their reach. The constant question should revolve around where ROI is possible.

According to the article:

But strategizing must precede striving, according to John Weathington of San Francisco-based consultancy Excellent Management Systems. Each firm’s top decision makers should spend the time and money to evaluate the return of a Big Data solution. ‘Some organizations are obsessed with spending money on Big Data without any concern for the value it represents,’ Weathington said in TechRepublic’s Big Data Analytics blog.

We could not agree more and we encourage organizations seeking a big data solution to employ resources into research on finding a solution that fits their needed purpose. The direction that we have seen several businesses achieve ROI with is a solution that enables information delivery across the enterprise such as Information at Work from PolySpot.

Megan Feil, December 3, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

Is the Series A Crunch Going to Starve Search Vendors?

November 29, 2012

Short honk. If you watch the venture capital league tables, you will want to read “The Series A Crunch Is Hitting Now. Have We Even Noticed?” The main idea is that starts up looking for the next round of dough may not get it. I have a difficult time keeping track of  the new search, content processing, and predictive analytics vendors. I don’t have much trouble keeping track of the vendor “pivots” and the legal hassles arising from information retrieval litigation. I am already experiencing HP fatigue. It is an ink company, right? Assume the write up is correct when it says:

But wherever you stand on that, there’s one very real consequence of this explosion in seed funding: There has not been a corresponding explosion in investors willing to lead the next round, the so-called Series A. In fact, if anything, there are fewer. In the late 90s there was an explosion of capital at every level. This time around, there has been an explosion at the early stages, and the very late pre-IPO growth stages. But the Series A has remained the same. While Series A is what everyone is focusing on now, life doesn’t get much easier for those who survive. Finding a Series B will be even harder. That means we’re getting a very different “nuclear winter” as a result of industry excesses this time around. And by most accounts, it’s a far more benign one, considering that potentially thousands of companies are — and will be — going out of business in droves over the next year.

Assume this is okay. My thoughts:

  1. Some companies will find that their access to cash is gated. These outfits will be forced to slash staff and take extreme measures to survive.
  2. Some companies will shift from serving customers to preening themselves to the handful of companies which buy technology to take it off the table.
  3. Some companies will remain university type research outfits chasing every money making opportunity that each can find. Open source search vendors and some of the fragile, government centric analytics companies may become fans of hyper marketing.

I am glad I am old and living in a goose pond in rural Kentucky. Here information retrieval means shouting at someone down the hollow. Less financial risk with this findability method.

Stephen E Arnold, November 29, 2012

IntelTrax Summary November 16 to November 22

November 26, 2012

This week the IntelTrax advanced intelligence blog published some excellent pieces regarding the state of big data and analytics technologies.

Diversity is the New Key for Analytic Success” looks at how Burberry is using analytics technology to analyze customer buying behavior.

The article states:

SAP is pushing further in this vein and has this week announced its SAP Customer 360 transactional system which the firm says is being used by fashion retailer Burberry to analyse customer buying behaviour and provide on the floor sales staff with access to big data analytics on mobile devices. This “immediate information” is then (in theory) available to help these same staff personalise fashion advice to customers.

Do we really want this amount of technology in our lives?

SAP’s other Co-CEO Bill McDermott has predicted that by 2030 there will be an additional two billion consumers on the planet by 2030 and … “They want to purchase in the digital world,” he said.”

Another interesting story, “Big Data Moves Continue” announced some impressive news in the big data community.

The article states:

“Cray announced it was awarded a contract to deliver a uRiKA graph-analytics appliance to the Oak Ridge National Laboratory (ORNL). Analysts at ORNL will use the uRiKA system as they conduct research in healthcare fraud and analytics for a leading healthcare payer. The uRiKA system is a Big Data appliance for graph analytics that enables discovery of unknown relationships in Big Data. It is a highly scalable, real-time platform for ad hoc queries, pattern-based searches, inferencing and deduction.

“Identifying healthcare fraud and abuse is challenging due to the volume of data, the various types of data, as well as the velocity at which new data is created. YarcData’s uRiKA appliance is uniquely suited to take on these challenges, and we are excited to see the results that will come from the strategic analysis of some very large and complex data sets,” said Jeff Nichols, Associate Laboratory Director for Computing and Computational Sciences at Oak Ridge National Laboratory.”

Big Data Expert Overlooks the Obvious” shares some interesting thoughts on the future of big data. However, it leaves out some pretty important things.

The article states:

“The goal of all the discussion around big data and data analysis is, as I’ve argued, not to make the wrong decision faster, but to develop the best decision at the right time and deliver the information to the people that most need the information. In an Information Week column Wednesday, Tony Byrne argued small data beat big data in the presidential election.

Call it business intelligence, data analysis or predictive analytics, IT’s role here is to provide a foundation for your company to make the right decisions. Those decisions might be what to charge passengers for seats on a flight, how much to charge to for a season ticket or how many widgets to create to strike the right balance among manufacturing costs, inventory and availability. These decisions are fundamental to business success.”

When it comes to finding big data intelligence solutions that work for your organization, it is important that businesses find a trusted provider. Digital Reasoning’s Synthesys helps streamline expenses for intelligence, healthcare and finance clients.

Jasmine Ashton, November 26, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

 

Big Data Solutions Mirror Fundamental Processes Found in Ancient Mayan Society

November 23, 2012

While the ancient Mayans are recognized for their ability to make accurate predictions and build off of insights, our world is not lacking this today. In fact, our thirst for knowledge from big data parallels exactly what the ancient Mayan’s sought. Wired‘s recent article, “Big Data in a Big Brave World,” makes this connection apparent and discusses the advances that many organizations have experiences while utilizing big data in the same way fundamental to the ways our human nature innately leads us to explore and capitalize on information.

Both product development and risk analysis are areas where big data has created room for exciting and beneficial advancements. For example, ZDLink is a service in Japan developed for Hitachi’s heavy construction business which enables the real-time monitoring of its vehicles.

According to the article:

Organizations — both public and private — are collecting vast amounts of data about their customers, products and the macroeconomic environment, which can be analyzed to identify trends, problems and opportunities. Companies can then introduce new products and services, ways of working or solutions that can solve real-world problems and enable radical change, beyond the corporate world.

We look forward to seeing even more innovations from companies that take advantage of big data solutions that deliver information across the enterprise, such as PolySpot. The Mayans certainly were not the only ones with a proclivity for big data.

Megan Feil, November 23, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

Big Data Prompts Organizations to Rely on Innovative Information Delivery Solutions

November 21, 2012

The hot topic in any industry are inherently connected to corresponding hot jobs. In technology, big data would not be possible without data scientists. Recently, ZDNet posted a video featuring the musings of IBM data evangelist James Kobielus in the posting, “Why Data Scientists Are In Demand And How They Enable Big Data.” After facing some initial skepticism that big data did not exist, Kobielus speaks to the reality of its impact on the world.

Firstly, he discusses that traditional technologies such as massively parallel database are incorporated into the concept of big data, but it also refers to many innovative open source projects focused on analytics. According to Kobielus, there will be 1.2 million new jobs created in the big data analytics sector over the next decade. It is not surprising to read that many of these will fall under the category of data scientist.

The brief introduction to the clip summarizes the video:

In this two-minute video clip, IBM big data evangelist James Kobielus explains what a data scientist does, the skill set that it requires, how they collaborate with subject matter experts to deliver important insights, and why the role is so important to the future of IT and big data.

Big data means one thing and one thing only for most enterprise organizations: more information for employees to utilize in achieving ROI. Information management solutions such as those from PolySpot enable users to pinpoint the information they need in near real-time.

Megan Feil, November 21, 2012

Sponsored by ArnoldIT.com, developer of Augmentext.

Connotate and Luminoso Team Up To Tackle Big Data

November 20, 2012

A big announcement was made last month in the Big Data arena about a partnership that is likely to help industries attain actionable insights such as product development and market research. According to “Connotate and Luminoso Partner to Deliver Seamless Solutions for Web-Based Market Research and Customer Sentiment Analysis” on MarketWatch, automated data collection provider Connotate and analytics provider Luminoso are joining forces to deliver new capabilities surrounding data management.

We hear from key players from both sides in the article. Connotate’s take on the partnership follows:

“‘Companies are just beginning to leverage agile text analysis applications to understand the Voice of the Customer,’ said Isai Shenker, vice president of product management for Connotate. ‘Luminoso’s selection of Connotate is an important milestone in combining the wealth of Web data with the advanced technology of customer sentiment analysis — creating solutions that are automated, scalable and rapidly deployable. The demand for this type of solution is exploding as companies seek near real-time feedback to adjust pricing and product positioning, as well as fresh insights into what people really think about their product or brand.'”

We believe this alignment could potentially be rewarding for customers as an ideal solution in changing unstructured data into real results. The two companies will be sharing real-world market research and customer sentiment analysis at an upcoming webinar. We look forward to seeing what else the partnership offers in the future.

Andrea Hayden, November 20, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

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