Is Yahoo Going the Way of AOL?
January 25, 2016
Yahoo hired former Googler Marissa Mayer as its new CEO to turn the company around. The company is headed towards stormy waters again, which could leave only the ship’s hull. Yahoo could sell its main operating business and all that would be left is Yahoo Japan, Alibaba shares, and $5 billion in cash. Mayer would then get the boot, says South China Morning Post in the article, “Yahoo Destined For Tech Graveyard Due To Poor Choice In Chief Executive Officer.”
Yahoo has gone through five CEOs in the past decade and its current shares are trading well below value, making the company only worth at an estimated $2 billion.
Yahoo’s current problems began when the company was formed. Founders Jerry Yang and David Filo were great inventors, but they were inexperienced running a company. Yahoo failed to accept Microsoft’s offer and while it floundered, Google stole the search market.
“Determining the right kind of chief executive for a tech company at a particular stage of development represents the most frustrating and critical issue. The weakness of chief executives with a tech start-up or product background like Mayer is that they try to invent and innovate a large corporation out of a problem and into a breakthrough strategy.”
The article explains that Yahoo needed to be knocked down and then rebuilt from the ground up. A huge movement like that requires more from a tech manager who is only used to positive growth, praise, and giving huge benefits to staff.
This points out that people with different talents are needed to manage a company as well as the importance of a diverse team with varied experience. Some people are meant to invent and work in the tech field, others are meant to be business leaders.
Whitney Grace, January 25, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Microsoft Cortana Update Draws Users to Bing
January 22, 2016
The article titled Microsoft Updates Windows 10 Cortana With New Search Tools for Better Results on IB Times heralds the first good news for Bing in ages. The updates Microsoft implemented provide tremendous search power to users and focused search through a selection of filters. Previously, Cortana would search in every direction, but the filters enable a more targeted search for, say, applications instead of web results. The article explains,
“It’s a small change, but one that shows Microsoft’s dedication to making the assistant as useful as possible. Cortana is powered by Bing, so any improvements to the Windows 10 assistant will encourage more consumers to use Microsoft’s search engine. Microsoft made a big bet when it chose to deeply integrate Bing into Windows 10, and there is signs that it’s paying off. After the June 2015 Windows 10 launch, Bing attained profitability for the first time in October 2015.”
That positive note for Bing is deeply hedged on the company’s ability to improve mobile search, which has continued to grow as a major search platform while desktop search actually peaked, according to research. Microsoft launched Cortana on Android and iOS, but it is yet to be seen whether this was sufficient action to keep up the Bing momentum.
Chelsea Kerwin, January 22, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
DtSearch in the Cloud
January 18, 2016
Enterprise- and developer-search firm dtSearch now offers a platform for the cloud. PR.com informs us, “New .NET Solution Uses dtSearch with Microsoft Azure Files and RemoteApp.” The solution allows users to run the dtSearch engine entirely online with Microsoft Azure, ensuring their security with Microsoft’s RemoteApp. The press release elaborates:
“The solution enables cloud operation of all dtSearch components, leveraging Microsoft’s new Azure Files feature for dtSearch index storage. Searching (including all 25+ dtSearch search options) runs via Microsoft’s RemoteApp. Using RemoteApp gives the search component the ‘look and feel’ of a native application running under Windows, Android, iOS or OS/X. Developers using dtSearch’s core developer product, the dtSearch Engine, can find the solution on CodeProject, including complete Visual Studio 2015 .NET sample code.”
See the thorough write-up for many details about the product, including supported formats, search and classification options, and their terabyte indexer. We note, for example, the capacities for concurrent, multithreaded search and for federated searches with their dtSearch Spider.
Founded in 1991, dtSearch supplies search software to firms in several fields and to numerous government agencies around the world. The company also makes its products available for incorporation into other commercial applications. dtSearch has distributors worldwide, and is headquartered in Bethesda, Maryland.
Cynthia Murrell, January 18, 2016
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Microsoft Drops Bing from Pulse, Adds Azure Media Services
December 22, 2015
The article on VentureBeat titled Microsoft Rebrands Bing Pulse to Microsoft Pulse, extends Snapshot API ushers in the question: is Bing a dead-end brand? The article states that the rebranding is meant to emphasize that the resource integrates with MS technologies like Power BI, OneNote, and Azure Media Services. It has only been about year since the original self-service tool was released for broadcast TV and media companies. The article states,
“The launch comes a year after Bing Pulse hit version 2.0 with the introduction of a cloud-based self-service option. Microsoft is today showing a few improvements to the tool, including a greatly enhanced Snapshot application programming interface (API) that allows developers to pull data from Microsoft Pulse into Microsoft’s own Power BI tool or other business intelligence software. Previously it was only possible to use the API with broadcast-specific technologies.”
The news isn’t good for Bing, with Pulse gaining popularity as a crowdsourcing resource among such organizations as CNN, CNBC, the Aspen Institute, and the Clinton Global Initiative. It is meant to be versatile and targeted for broadcast, events, market research, and classroom use. Dropping Bing from the name may indicate that Pulse is moving forward, and leaving Bing in the dust.
Chelsea Kerwin, December 22, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Bing Wants Google Bridge to Fall down, My Dear Lady
December 10, 2015
Microsoft has not given up on Bing yet. While the Microsoft’s brand name search engine has not gained much traction to take on Google in the United States, the United Kingdom might prove else wise. The Independent reports that “Rik Van Der Kooi: Microsoft Ups Its Challenge To Google With Big Plans For Bing” in the United Kingdom. Rik van der Kooi is Microsoft’s global head of search advertising and he wants to give Bing users a more ambient experience. Microsoft is integrating Bing into more features and applications, such as Microsoft Office, Cortana, Gumtree, Windows 10, and Skype.
Kooi is very eager to introduce Bing into Skype, because it will only benefit users. He says that:
“In the future we are thinking about not artificially pushing it in but maybe putting it in where it’s of use to the user. I could imagine a scenario where if you were either talking with somebody via Skype or chatting via Skype, that providing a search experience inside of Skype is a very valuable experience. And if it’s valuable to the user then we would consider it.”
Google still controls 88 percent of the UK’s search market, but Kooi did not stoop to using insults when he was asked about Google. Instead, he said that Bing and Google have different business approaches. Google is more focused on advertising as a model, which is different than what Bing does. Microsoft has a clear plan for Bing, including the knowledge that it has a lot of advertiser demand and forming partnerships with more UK platforms for quality traffic. Kooi is faithful that Bing will continue to gain traction in the UK and the US, it’s already in the double digits.
Whitney Grace, December 10, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Cybercrime to Come
December 2, 2015
Apparently, we haven’t seen anything yet. An article at Phys.org, “Kaspersky Boss Warns of Emerging Cybercrime Threats,” explain that personal devices and retail databases are just the beginning for cyber criminals. Their next focus has the potential to create more widespread chaos, according to comments from security expert Eugene Kaspersky. We learn:
“Russian online security specialist Eugene Kaspersky says cyber criminals will one day go for bigger targets than PCs and mobiles, sabotaging entire transport networks, electrical grids or financial systems. The online threat is growing fast with one in 20 computers running on Microsoft Windows already compromised, the founder and chief executive of security software company Kaspersky Lab told AFP this week on the sidelines of a cybersecurity conference in Monaco.”
The article also notes that hackers are constantly working to break every security advance, and that staying safe means more than installing the latest security software. Kaspersky noted:
“It’s like everyday life. If you just stay at home and if you don’t have visitors, you are quite safe. But if you like to walk around to any district of your city, you have to be aware of their street crimes. Same for the Internet.”
Kaspersky’s company, Kaspersky Lab, prides itself on its extensive knowledge of online security. Founded in 1997 and headquartered in Moscow, the company is one of the leading security firms in the world.
Cynthia Murrell, December 2, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
On the Prevalence of Open Source
November 11, 2015
Who would have thought, two decades ago, that open source code was going to dominate the software field? Vallified’s Philip O’Toole meditates on “The Strange Economics of Open-Source Software.” Though the industry gives so much away for free, it’s doing quite well for itself.
O’Toole notes that closed-source software is still in wide use, largely in banks’ embedded devices and underpinning services. Also, many organizations are still attached to their Microsoft and Oracle products. But the tide has been turning; he writes:
“The increasing dominance of open-source software seems particularly true with respect to infrastructure software. While security software has often been open-source through necessity — no-one would trust it otherwise — infrastructure is becoming the dominant category of open-source. Look at databases — MySQL, MongoDB, RethinkDB, CouchDB, InfluxDB (of which I am part of the development team), or cockroachdb. Is there anyone today that would even consider developing a new closed-source database? Or take search technology — elasticsearch, Solr, and bleve — all open-source. And Linux is so obvious, it is almost pointless to mention it. If you want to create a closed-source infrastructure solution, you better have an enormously compelling story, or be delivering it as part of a bigger package such as a software appliance.”
It has gotten to the point where developers may hesitate to work on a closed-source project because it will do nothing for their reputation. Where do the profits come from, you may ask? Why in the sale of services, of course. It’s all part of today’s cloud-based reality.
Cynthia Murrell, November 11, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
The Lack of Digital Diversity
October 27, 2015
Tech companies and their products run our lives. Companies like Apple, Google, and Microsoft have made it impossible to function in developed nations without them. They have taken over everything from communication to how we entertain ourselves. While these companies offer a variety of different products and services, they are more similar than different. The Verge explains that “Apple, Google, And Microsoft Are All Solving The Same Problem.”
Google, Apple, and Microsoft are offering similar services and products in their present options with zero to little diversity among them. For example, there are the personal assistants Cortana vs. Google Now vs. Siri, options for entertainment in the car like Apple CarPlay and Android Auto, and seamless accessibility across devices with Chrome browser, Continuity, and Continuum. There are more comparisons between the three tech giants and their business plans for the future, but it is not only them. Social media sites like Facebook and Twitter are starting to resemble each other more too.
Technology companies have borrowed from each and have had healthy competition for years spurring more innovation, but these companies are operating on such similar principles that it is stifling creativity and startups are taking more risks:
“Without the dual pressures of both the consumer and the stock market, and without a historic reputation to uphold, small startups are now the best engine for generating truly new and groundbreaking innovations. Uber and Airbnb are fundamentally altering the economics of renting things, while hardware designers like Pebble and Oculus are inventing cool new technology that isn’t bound to any particular company’s ecosystem. Startups can see a broader range of problems to address because they don’t have to wear the same economic blinkers as established, monolithic companies.”
The article ends on positive thoughts, however. The present is beating along at a consistent pace, but in order to have more diversity companies should not be copying each other on every little item. Tech companies should borrow ideas from the future to create more original ideas.
Whitney Grace, October 27, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Apple May Open up on Open Source
October 27, 2015
Is Apple ready to openly embrace open source? MacRumors reports, “Apple Building Unified Cloud Platform for iCloud, iTunes, Siri and More.” Writer Joe Rossignol cites a new report from the Information that indicates the famously secret company may be opening up to keep up with the cloudy times. He writes:
“The new platform is based on Siri, which itself is powered by open source infrastructure software called Mesos on the backend, according to the report. Apple is reportedly placing more emphasis on open source software in an attempt to attract open source engineers that can help improve its web services, but it remains to be seen how far the company shifts away from its deep culture of secrecy.
“The paywalled report explains how Apple is slowly embracing the open source community and becoming more transparent about its open source projects. It also lists some of the open source technologies that Apple uses, including Hadoop, HBase, Elasticsearch, Reak, Kafka, Azkaban and Voldemort.”
Rossignol goes on to note that, according to Bloomberg, Apple is working on a high-speed content delivery network and upgrading data centers to better compete with its rivals in the cloud, like Amazon, Google, and Microsoft. Will adjusting its stance on open-source allow it to keep up?
Cynthia Murrell, October 27, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
Harsh Criticism of Yahoo
September 24, 2015
Kill dear old Yahoo? IBTimes reports on some harsh words from an ivory-tower type in, “NYU Professor: Yahoo Ought to Be ‘Euthanised’ and Marissa Mayer’s Pregnancy Saved her Job.” It seems marketing professor Scott Galloway recently criticized the company, and its famous CEO, in a televised Bloomberg interview. In his opinion, any website with Yahoo’s traffic should be rolling in dough, and the company’s struggles are the result of mismanagement. As for his claim that the “most overpaid CEO in history” only retains her position due to her pregnancy? Reporter Mary-Ann Russon writes:
“Galloway says that Yahoo would not be willing to face the public backlash that would come from firing a woman in such a position of power who has just announced she is pregnant.
“This is not a stretch since there are still far fewer women in leadership positions than men – as of March 2015, only 24 of the CEOs in Fortune 500 companies are women – and the issue with how companies perceive family planning remains a sore point for many career-minded women (Read: Gamechangers: Why multimillionaire ‘mom’ Marissa Mayer is damned if she does and damned if she doesn’t).
“However, Galloway also pointed the finger of blame for Yahoo’s woes at its board, which he said has been a ‘lesson in poor corporate governance,’ since there have been five CEOs in the last seven years.”
Though Yahoo was a great success around the turn of the millennium, it has fallen behind as users migrate their internet usage to mobile devices (with that format’s smaller, cheaper ads). Though many still use its free apps, nowadays most of Yahoo’s revenue comes from its Alibaba investment.
So what does Galloway recommend? “It should be sold to Microsoft,” he declared. “We should put a bullet in this story called ‘Yahoo’.” Ouch. Can Yahoo reverse their fortunes, or is it too late for the veteran Internet company?
Cynthia Murrell, September 24, 2015
Sponsored by ArnoldIT.com, publisher of the CyberOSINT monograph
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