iPad, the Contrarian View

April 4, 2010

Short honk: This is a quote to note and a recommendation to read the full write up from the tech industry’s premier contrarian. The article, “Publishing’s Last Hope”, points out that some “real” journalists may not be presenting balanced reviews of the Apple iPad. I agree. Since Apple has a lousy search system for iTunes, I don’t have much to say about a device I don’t have in my possession from a company with a search system that gives me nosebleeds. Read the full write up.

For me, the article has a quote to note.

So if you drink the Kool-Aid, you’ll be reading Newsweek and Time and all the dying print magazines and newspapers on the iPad. No matter that you are not reading these journals now.

This is an important point. Information acquisition and consumption for certain segments of the population are very different from those my  cohort uses. An expensive magazine, whether digital or in print, is not the ringing the chimes of some of the younger readers whom I know. We will know if the contrarian is right or if the companies with expensive content is right in a few months. Exciting stuff.

Stephen E Arnold, April 4, 2010

Nah, unpaid post.

Print Is Alive

March 30, 2010

I quite enjoyed “Opinion: Print Is Dying … Really?” The author is a learned individual named Graydon Carter. His premise is, as the title of the article makes clear, that print is not dying. Like me, Mr. Carter trots out an obligatory reference to Gutenberg, who is probably spinning in his grave at his recent celebrity status. There is also a reference to monks, a trope that I confess to riding to exhaustion when I get the chance. I don’t do much in the new media space because I like to read stuff in print. I am just finishing The Predictioneer’s Game: Using the Logic of Brazen Self-Interest to See and Shape the Future and a lightweight discussion of the wild and crazy Caravaggio, both on paper.

Mr. Carter said:

Americans have taken to inhaling their news in catch-as-catch-can fashion from whatever screens they happen to have at hand: televisions, computers, cell phones, even those little TV sets in elevators. But in this age of constant information availability, it’s important to take a step back every now and then — once a month sounds about right — to immerse ourselves in the stories that define our times. At Vanity Fair, our writers continue to do what they’ve always done, ferreting out everything there is to know about a given subject and then pulling it all together in a gripping, satisfying narrative. A good Vanity Fair story should have at least a couple of the following elements: access, narrative arc, friction and disclosure. A great one has at least three and a truly great one has all four. Additionally, our stable of world-class photographers continue to find creative, visually arresting ways to reveal truths about our subjects in images that will stand up to any thousand words you throw at them. The fact is that people still want great, well-told tales. We see it on vanityfair.com, where our longer articles routinely top the Most Popular list. We see it in the fact that our print circulation (both newsstand and subscriptions) is emphatically up at a time when everyone tells us it is supposed to be down. [emphasis added]

This is indeed encouraging. I have had the good fortune to be interviewed by a reporter working on a Condé Nast publication’s story. I am not sure that calling me is going to advance the cause of “everything there is to know.” In fact, I thought the reporter whom I shall not name seemed particularly clueless about the subject of the article.

I am also not sure about the following items and their impact on the finances of Condé Nast:

  1. Staff cutbacks at some of the properties and selling off some properties so that content volume has been affected
  2. The costs of printing, mailing, distributing, and picking up unsold copies of magazines
  3. The costs of maintaining various electronic properties and improving the functions of some of those properties before they become technology laggards, not technology leaders
  4. Packaging print and online in such a way that advertisers get their messages to their targeted demographics
  5. Making investments in digital content pay off in a manner that allows the company to grow and generate margins that meet the needs of stakeholders.

In short, I don’t think print is dead. Those with money to buy a $30 hard copy book or pay upwards of $6.00 for a magazine are going to be around for a while. The problem is that the information consumption patterns and methods are changing. Print is a bit like writing cursive. Schools are dumping the teaching of handwriting. I suppose cursive is irrelevant just as print may be irrelevant to information consumers who are decades younger than I.

Stephen E Arnold, March 29, 2010

No pay for this write up. I will report this injustice to the Kentucky Division of Forestry. Save those trees. Buy a computing device with lead and mercury infused components.

The UK Guardian Does Software

March 29, 2010

Short honk: I found the factoid that “100,000 Buy Guardian App” interesting. According to the news story in The Post, “Introduced in mid-December, the £2.39 app has been downloaded more than 100,000 times.” This works out to about $5.00 US for a revenue flow of $500,000. For me the most interesting comment was:

Moore [Guardian executive] admitted that the Guardian was relatively late to market with its app, but said he felt its delay had been rewarded by its popularity. He said it had taken time to design an app that would, in his words ‘‘delight’’ the audience. Before the iPhone, he noted, it was virtually impossible for any media company to deliver a compelling experience through mobile phones.

Ah, “late to market” and “delight”. Yes.

Now the question racing through my addled goose brain is, “How much did it cost to develop the applications?” Once I have this information, I want to know, “What is the cost going forward to enhance the application?”

Stephen E Arnold, March 29, 2010

No pay for this one. I will report this sad state of affairs to the Bureau of Labor. I could go for the child labor angle but I am going to be 66 years old. Sigh.

Real Journalism Takes Root in the UK

March 26, 2010

Short honk: I enjoyed reading “Independent Titles Sold to Lebedev Family Company”. I am looking forward to the new owner’s approach to outfits like Google and how the new owner will relate to fellow moguls. Some of the big dogs in “real” journalism have quite interesting work backgrounds. For example, if you navigate to www.cluuz.com and run the query with the quotes “Alexander Lebedev”, you can see some of the connections he has.

The passage from the write up that I slipped into my Quotes folder was:

In addition to the London Evening Standard, The Lebedevs also co-own, with President Mikhail Gorbachev, Novaya Gazeta, one of Russia’s few pro-democracy newspapers. The paper has a reputation for independence and high-quality journalism. Anna Politkovskaya, whose fearless reports from Chechnya resulted in her assassination in 2006, worked for Novaya Gazeta.

I can’t recall if a Courier Journal & Louisville Times reporter was killed. Journalism has its upsides and its downsides. One plus for Mr. Lebedev will be getting memberships in exclusive clubs. Who is going to object?

Stephen E Arnold, March 26, 2010

No one paid me to write this. Notice that I don’t offer any clever insights. I will report writing for nothing to Companies House when I am next in London.

Google Beyond Text Sample Chapter

March 23, 2010

Stephen E Arnold’s new monograph about Google technology is just about complete. The study will be available in May 2010 from Intellas Press. The monograph focuses on Google non-text technical disclosures. Like Mr. Arnold’s previous three Google studies, the focus is on Google’s technical capabilities. Mr. Arnold’s 2009 study, Google: The Digital Gutenberg examined the company’s infrastructure as a digital River Rouge; that is, information goes in one end and complete content objects come out the other. Google Beyond Text tackles rich media, including images, audio, and video. The research has consumed more than one year and relies upon Google’s open source disclosures in technical papers, financial filings, and patent documents. You can get a sense of the type of information in this important new study by requesting a sample chapter from the monograph. The chapter that is available in draft form and without charge discusses the gap in Google’s non-text capabilities. Among the companies discussed are Catch Media, La La Media, and DoubleTwist. The book is intended from technically inclined individuals, investors, Google competitors, and those interested in a book that skips the “Sergey and Larry eat pizza” approach to Google’s technical systems and methods. You can request the sample chapter by navigating to http://www.theseed2020.com/gbt/. A PDF will be sent to you without charge. The hope is that you will either provide some constructive criticism and maybe order a copy of the monograph when it becomes available.

Ken Toth, March 23, 2010

This was a sponsored post supported by ArnoldIT.com. This is a marketing article.

eBook Search Engines

March 22, 2010

A happy quack to the reader who sent me a link to “The 5 Best Ebook Search Engines”. My eyes and eBook readers are not like peanut butter and chocolate. I know that a large number of people are getting on the eBook reader bandwagon. The search system that Work Up seems to favor is MegaPDF. I did some testing and got mixed results. For example, a search for Silesian Station returned some unusual results, including a one page PDF from the Book Thief. You are on your own. I prefer to buy hard copies.

Stephen E Arnold, March 22, 2010

A free write up. I suppose I can report “free’ to the Free Public Library here in Louisville, Kentucky.

One UK Media Companies Pays Tribute to Two US Media Companies

March 18, 2010

Read “How the New York Times and CNN Try to Keep Up with the Tech Companies.” No, not the article. The title. First, the notion of “try”. The write up makes clear that the NYT and CNN are in try mode. Calvinistic? A less gifted pair trying to cope with Sergey and Larry? In French, “to make an often tentative or experimental effort to perform”.
Second, notice the phrase “keep up with”. Not “lead” or “change the game.” The notion is that a couple of 40 year old former high school stars are in fantasy camp with a bunch of retired pros and some college players. Yep, “keep up with”, not go “toe to toe” or “push the boundaries.”  The details of the write up are interesting, but what is omitted are:

  1. Explanation of what Facebook has done to become one of the largest sites on the Web and a preferred source of news for lots of folks in some tasty demographics
  2. How these two sites plan to leapfrog Google and Yahoo
  3. Where the money will come from when it becomes necessary to build software, implement enhancements, and do big time research.
  4. What about that traffic challenge? Eyeballs are needed, then more eyeballs.

I think these questions make clear the challenges traditional publishing companies face as they try to learn new tricks, make them work, and find ways to pay for the costs that software and systems for the Web bring to the party.

Stephen E Arnold, March 18, 2010

Free, uncompensated information. I will report this writing for no money to the Jefferson County shelter manager.

Newsosaurs

March 15, 2010

I read “It’s Hard To Watch The Newsosaurs Turn A Blind Eye To Their Own Extinction” right after I flipped through the New York Times’s Sunday magazine clone from the Wall Street Journal outfit. Let me comment on each information MIRV and offer a couple of observations from my search vantage point.

First, TechCrunch’s write up has a killer comment:

Everyone wants to wall off the Web and keep grazing on declining ad revenues.

I agree. This is a combination of fear, anger, and ostracism. I enjoy pointing out that in the information economy, the traditional giants no longer own the country club. Each day, the former owners find their future will be as caddies to the new information elite. This is, I suppose, a bitter pill to swallow. The TechCrunch article includes the much quoted “burn the boats” admonition from one of the early superstars of the zippy-doo Web that is not the cat’s pajamas. Like Google’s advice to struggling industry, the listeners think that their outfits have already burned the boats, embraced technology, and reinvented themselves. This mismatch between advice and its perception is characteristic of the domain collision that is now taking place. The passage that caught my attention in the TechCrunch write up was:

The longer media companies wait, the bigger disadvantage they will have when they cross over to the other side and find a whole new host of competitors who never had any print legacy businesses to protect. Those competitors right now are blogs and online news hubs who are still furry little rodents in the underbrush, but who won’t stay little forever. The sooner print media companies cross over, the sooner they can be on pure offense. Their online strategies and business models won’t be crippled by any allegiance, or need to protect, to the old print business. If they wait until their online revenues become 25 or 50 percent before they fully commit, it will be too late.

I don’t disagree with the thought. I disagree with the “will be too late.” It is too late.

The example to wish I refer is the oversized, glossy, 80 plus page WSJ Magazine filled with “reading.” Well, that’s interesting. I just counted about 32 pages of ads plus a number of features that are tough for me to determine if these are placed for consideration or are actual editorial. The stories focused on cars and fashion with a profile tossed in for good measure.

I remember being told by my Financial Times’s delivery agent before I dropped my print subscription that he tossed the magazine insert because it was too much of a hassle. I wonder if my delivery person for my Saturday WSJ will follow the same path.

Did I read any of the stories? The answer is, “No.” None of them appealed to me. I have a person who works for me who drives a Mini Cooper and it seems to have constant tire problems. I am tired of with it executives who overcame hardship. Who hasn’t? Fashion? Not interested. I wear black Travel Smith jackets, black never wrinkle pants, and black shoes that do not set off any alarms anywhere I travel. Spare me the trendy. Was there any financial info, business intelligence, or juicy insights into making money grow? Nope. The WSJ added sports and now it is adding a New York Times’s magazine type publication every couple of months.

What’s my take?

  1. WSJ is going after the NYT advertisers. That’s okay but the effectiveness of print ads have to be demonstrable. That might be tough unless the editorial product provides some content consideration. The boundary between an auto story and an advertiser might be getting a few molecules narrower, might it not?
  2. The problem with traditional media is not content; the problem is finance and business models. Offering me 30 pages of ads in 80 pages of paper is somewhat 17th century in today’s world.
  3. The Financial Times’s last home delivery offer to me was $50 a year. Will the Wall Street Journal face the same subscription challenge as readers discover that blending sports, Details magazine editorial, and business profiles might be out of step with what subscribers like me do on a Saturday?

Now search? How will I be able to locate the Gucci suit on the WSJ Web site? Answer: Not until the WSJ figures out image indexing and some other search tricks. I bet that when the iPad version of the WSJ Magazine comes out I will be able to click on a suit and see a map of locations where I can buy a suit that will fit most 20 year old soccer players. Maybe for some folks. Not for me.

Stephen E Arnold, March 14, 2010

No one paid me to write this article. I will report a failure to charge for my writing to the editor of the Army Times, an outfit focused on information in the modern world.

Hating Search

March 14, 2010

I think search sucks. I don’t hate search. Rupert Murdoch has a different view. Navigate to “Video: Rupert Murdoch Loves the iPad, Hates Search”. The idea is that the “legendary founder of News Corp.” is not happy with “the content stealer.” What’s interesting to me is that this message about hating search is delivered in electronic form and appears to reference a video. There’s a great quote in the write up as well in my opinion:

But search on the Internet whether it be Bing or Google, whatever, it’s free and they simply take all our expensive and we think very good content such as Wall Street Journal or whatever and what they call they scrape it and they use it for search, it gives them their raw material for nothing and then they have this very clever business model of charging for searching it, we don’t get any of that. And they are technologically brilliant, they are a long way ahead but they do not have the right to do it if we want to stop them.”

My view is a little different. The question is, “What about Facebook and Twitter?”

Stephen E Arnold, March 13, 2010

No one paid me to point out that Google is not rowing its boat in the social media river quite as quickly as some other firms. Because I reference water, I will report non payment for this write up to the Maritime Administration * and * the Coast Guard.

CMS, Search, and Signal Flares

March 14, 2010

In my first Internet monograph—Internet 2000: The Path to the Total Network, published in 1994 by Infonortics Ltd., Tetbury, Glos—I discussed the challenges Web information posed. One of my points was:

The Internet is different from, print, video, or facsimile because it can incorporate elements of each medium in real time.

Content management systems focused on making HTML Web pages and making it possible for non programmers to create a page, ftp it to a server, and handle the various scripting issues that arose from the hackathon that HTML triggered. Since I wrote that sentence in 1994, the point-and-click browser model has supplanted other types of computer interfaces. The simplicity for the user insulates the user from the complexity beneath the surface. Even the phrase “code behind” baffles most Internet users with whom I speak.

Content management vendors have responded in one or more ways:

  1. Some have stuck to the “it’s really easy” method. When the customer discovers that CMS is not easy, the vendor moves on to a new town. This 19th century frontier entrepreneurship works as long as there is a “new” next town. But as Americans have learned, once one hits that Manifest Destiny barrier, life gets tougher.
  2. Some CMS wizards have tried to beef up their CMS to handle the increasingly complex features and functions. These systems work * when * the client has enough money, computing expertise, and stamina to see the job through. Not surprisingly, once a six or seven figure job is done, no one is too eager to reengineer the system to handle the “next big thing.” So the system just keeps doing what it is doing until the company does a rip-and-replace, which is another six or seven figure job. When these jobs go off the rails, then litigation often results.
  3. Some CMS vendors shift gears and become something that is more narrowly defined. Examples range from customer support content management to certain types of eDiscovery work. The idea is that replacing those glittering generalities with more narrowly defined functions makes it possible for the company to survive or successfully sell itself.
  4. Go open source and hope that the halo about “community” puts Neosporin on the infected wounds of what was originally code written for a single client and then boldly marketed as a “solution”.
  5. Mix and match.

When I read “Latest MySource Matrix Release Includes Funnelback Search Integration for Superior Search Capability”, I thought about the long journey that CMS vendors have traveled since making and managing Web pages became the equivalent of the Oklahoma Land Rush for some 19th century type entrepreneurs.

Funnelback is a search engine that is now part of Squiz, “a supported open source solutions company”. Funnelback is a search and retrieval system that was nurtured in an Australian university and research Petri dish.

The key point in the write up was:

MySource Matrix has been integrated with purpose-built Funnelback binaries incorporating powerful features for improving search results such as Contextual Navigation, Featured Pages, Type Formats and spelling suggestions. The Funnelback Search Page asset has been expanded to make it easy to implement these features. Scripts are available within the Funnelback package which can be configured to update the index, giving the administrator control over the frequency with which the indexer is run, according to the amount of content being indexed and its dynamic requirements.

My take on this is that the open source CMS created a situation in which some users were not able to locate content. The addition of search as a utility bolsters the CMS. My hunch is that CMS is morphing into a “portal” or “platform” play. Will this make users happy? I don’t know. The recent work we have done suggests that users cannot articulate what they want or need when it comes to content creation and management.

I am delighted that search is being added to a CMS. I am not confident that search alone can address the many hurdles that a CMS must jump over. Most people are not in the content producing business or are most CMS users programmers. Software that tries to facilitate both processes in a world that is shifting to rich media has a big job to tackle.

CMS is, in my opinion, increasingly a problem. Consultants are reinventing themselves. Roll ups are taking place. Open source solutions are proliferating. In short, CMS is and is likely to continue to be a black eye in the enterprise software sector.

Stephen E Arnold, March 14, 2010

No one paid me to write about content management systems. I will report non payment to the GSA, which has a heck of a content management system.

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