Google: AI or Else. What a Pleasant, Implicit Threat

November 24, 2025

green-dino_thumbThis essay is the work of a dumb dinobaby. No smart software required.

Do you remember that old chestnut of a how-to book. I think its title was How to Win Friends and Influence People. I think the book contains a statement like this:

“Instead of condemning people, let’s try to understand them. Let’s try to figure out why they do what they do. That’s a lot more profitable and intriguing than criticism; and it breeds sympathy, tolerance and kindness. “To know all is to forgive all.” ”

The Google leadership has mastered this approach. Look at its successes. An advertising system that sells access to users from an automated bidding system running within the Google platform. Isn’t that a way to breed sympathy for the company’s approach to serving the needs of its customers? Another example is the brilliant idea of making a Google-centric Agentic Operating System for the world. I know that the approach leaves plenty of room for Google partners, Google high performers, and Google services. Won’t everyone respond in a positive way to the “space” that Google leaves for others?

image

Thanks, Venice.ai. Good enough.

I read “Google Boss Warns No Company Is Going to Be Immune If AI Bubble Bursts.” What an excellent example of putting the old-fashioned precepts of Dale Carnegie’s book into practice. The soon-to-be-sued BBC article states:

Speaking exclusively to BBC News, Sundar Pichai said while the growth of artificial intelligence (AI) investment had been an “extraordinary moment”, there was some “irrationality” in the current AI boom… “I think no company is going to be immune, including us,” he said.

My memory doesn’t work the way it did when I was 13 years old, but I think I heard this same Silicon Valley luminary say, “Code Red” when Microsoft announced a deal to put AI in its products and services. With the klaxon sounding and flashing warning lights, Google began pushing people and money into smart software. Thus, the AI craze was legitimized. Not even the spat between Sam Altman and Elon Musk could slow the acceleration. And where are we now?

The chief Googler, a former McKinsey & Company consultant, is explaining that the AI boom is rational and irrational. Is that a threat from a company that knee jerked its way forward? Is Google saying that I should embrace AI or suffer the consequences? Mr. Pichai is worried about the energy needs of AI. That’s good. Because one doesn’t need to be an expert in utility forecast demand analysis to figure out that if the announced data centers are built, there will probably be brown outs or power rationing.  Companies like Google can pay its electric bills; others may not have the benefit of that outstanding advertising system to spit out cash with the heart beat of an atomic clock.

I am not sure that Dale Carnegie would have phrased statements like these if they are words tumbling from Google’s leader as presented in the article:

“We will have to work through societal disruptions.” he said, adding that it would also “create new opportunities”. “It will evolve and transition certain jobs, and people will need to adapt,” he said. Those who do adapt to AI “will do better”. “It doesn’t matter whether you want to be a teacher [or] a doctor. All those professions will be around, but the people who will do well in each of those professions are people who learn how to use these tools.”

This sure sounds like a dire prediction for people who don’t “learn how to use these tools.” I would go so far as to suggest that one of the progenitors of the AI craziness is making another threat. I interpret the comment as meaning, “Get with the program or you will never work again anywhere.”

How uplifting. Imagine that old coot Dale Carnegie saying in the 1930s that you will do poorly if you don’t get with the Googley AI program? Here’s one of Dale’s off-the-wall comments was:

“The only way to influence people is to talk in terms of what the other person wants.”

The statements in the BBC story make one thing clear: I know what Google wants. I am not sure it is what other people want. Obviously the wacko Dale Carnegie is not in tune with the McKinsey consultant’s pragmatic view of what Google wants. Poor Dale. It seems his observations do not line up with the Google view of life for those who don’t do AI.

Stephen E Arnold, November 24, 2025

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