Google Fireworks: No Boom, Just Ka-ching from the EU Regulators
July 7, 2025
No smart software to write this essay. This dinobaby is somewhat old fashioned.
The EU celebrates the 4th of July with a fire cracker for the Google. No bang, just ka-ching, which is the sound of the cash register ringing … again. “Exclusive: Google’s AI Overviews Hit by EU Antitrust Complaint from Independent Publishers.” The trusted news source which reminds me that it is trustworthy reports:
Alphabet’s Google has been hit by an EU antitrust complaint over its AI Overviews from a group of independent publishers, which has also asked for an interim measure to prevent allegedly irreparable harm to them, according to a document seen by Reuters. Google’s AI Overviews are AI-generated summaries that appear above traditional hyperlinks to relevant webpages and are shown to users in more than 100 countries. It began adding advertisements to AI Overviews last May.
Will the fine alter the trajectory of the Google? Answer: Does a snowball survive a fly by of the sun?
Several observations:
- Google, like Microsoft, absolutely has to make its smart software investments pay off and pay off in a big way
- The competition for AI talent makes fat, confused ducks candidates for becoming foie gras. Mr. Zuckerberg is going to buy the best ducks he can. Sports and Hollywood star compensation only works if the product pays off at the box office.
- Google’s “leadership” operates as if regulations from mere governments are annoyances, not rules to be obeyed.
- The products and services appear to be multiplying like rabbits. Confusion, not clarity, seems to be the consequence of decisions operating without a vision.
Is there an easy, quick way to make Google great again? My view is that the advertising model anchored to matching messages with queries is the problem. Ad revenue is likely to shift from many advertisers to blockbuster campaigns. Up the quotas of the sales team. However, the sales team may no longer be able to sell at a pace that copes with the cash burn for the alleged next big thing, super intelligence.
Reuters, the trusted outfit, says:
Google said numerous claims about traffic from search are often based on highly incomplete and skewed data.
Yep, highly incomplete and skewed data. The problem for Google is that we have a small tank of nasty cichlids. In case you don’t have ChatGPT at hand, a cichlid is fish that will kill and eat its children. My cichlids have names: Chatty, Pilot girl, Miss Trall, and Dee Seeka. This means that when stressed or confined our cichlids are going to become killers. What happens then?
Stephen E Arnold, July 7, 2025
Comments
One Response to “Google Fireworks: No Boom, Just Ka-ching from the EU Regulators”
Got something to say?
-
- Subscribe to Beyond Search
Feature archive
News archive
-
?EU hits Google with another antitrust complaint! ? AI Overviews may be smart, but regulators aren’t impressed. ? Big Tech’s fireworks come with fines, not freedom. ???? #GoogleAI #Antitrust #EUvsBigTech